React Blog


Greg Cargopoulos

Recent Posts

The 5 Pillars of Social Media Marketing

Posted by Greg Cargopoulos on Jul 2, 2017 12:29:45 AM

Social Media Marketing is the bane and bliss of modern business strategy. It takes time, creativity, and dedication to build a successful social media following. What works for some may not work for others, but there are five overarching points that apply across the board. 

These are the 5 pillars of Social Media marketing. 

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Topics: Social Media

Stats That Show the Importance of the Use of Video for Marketing

Posted by Greg Cargopoulos on Jul 2, 2017 12:14:33 AM

If you are not implementing videos in your marketing campaigns, you are really missing out. Stats show that videos are becoming increasingly popular. Here are some stats that will give you some idea of the importance of the use of video in marketing and why you need a video production company in Dubai.

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Topics: Video Production

Why Video Marketing is Essential for Business Success?

Posted by Greg Cargopoulos on Jun 26, 2017 12:06:04 AM

Importance of use of Video for marketing

Advertising options have changed dramatically over the last few years or so with the advent of the digital marketplace.  Social media has changed the way consumers and companies interact with one other, and according to a 2015 study by BIA/Kelsey, a media advisory firm, video has now become the fastest growing medium.

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Topics: Video Production

The Importance of Responsive Web Design

Posted by Greg Cargopoulos on Jun 13, 2017 7:29:24 AM

In this day and age, we are equipped with smartphones, tablets, and all kinds of other internet ready devices. If you’re not optimizing your website for all of the different screen sizes, you’re putting your business's website at a severe disadvantage. In this article, we will show you why you should be using a responsive web design on any website you own.

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Topics: Web Design, SEO

SEO for Small Business: How to Get Your Website Found on Google

Posted by Greg Cargopoulos on Jun 13, 2017 7:12:57 AM

Your business may have the world’s best website and a tremendously important mission - but unless stakeholders find and share it, growth will stay stagnant. For too many small businesses and organizations, cracking the Google code is nearly impossible. At React, we've developed the following strategies for search engine optimization (SEO) that will put your name in the top search rankings every time:

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Topics: SEO, Inbound Marketing

5 Ways That Outsourcing Can Keep Your Costs Down and Quality High

Posted by Greg Cargopoulos on Jun 11, 2017 3:58:13 AM

Outsourcing is growing in popularity among companies seeking affordable, high-quality website design. In addition to offering a quick turnaround time, outsourcing offers an unparalleled level of expertise to customers. Below are the top five reasons why you should consider outsourcing your web design to a specialist agency.

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Topics: Web Design

What's The Point of Digital Marketing?

Posted by Greg Cargopoulos on Jun 6, 2017 1:45:58 AM

Do you ever wonder why digital marketing is all the rage these days? You can't go to any business leaders summit or networking event without hearing the words "Digital Marketing" everywhere you turn. 

So what's the point?

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Topics: Web Design

Social Media Marketing and Other Effective Strategies to Market Your Business Well in 2017

Posted by Greg Cargopoulos on Jun 5, 2017 3:29:19 AM

If you’re like many small business owners, you know it's time to change some of your marketing strategies, yet you don’t know where to start. Having a basic web presence is not enough. In addition, to establishing a social media presence and marketing strategy, it's also important to understand if and when video should fit into your equation. Video is an effective marketing tool businesses use every day to:

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Topics: Inbound Marketing, Social Media

Email Marketing Can Produce Great Results

Posted by Greg Cargopoulos on Jun 1, 2017 4:19:22 AM

The digital marketing landscape is diverse and growing. You can be extremely creative with your strategies, and respond to data in real-time; there is nothing quite like it. Email marketing is a great tool within your digital marketing strategy, and can produce great results, as long as you stick with it.

The statistics and feedback you receive from a well executed email marketing campaign can provide your business with real value, and we're not even talking about return on investment from sales. Getting to know your audience through their digital behaviors is key to staying competitive in the new world, and a nicely developed email campaign will provide you with good insight. Once you receive data from a completed email campaign, you can see when your target audiences are active and engaged with their email and web use, and what content they are most interested in.

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Topics: Inbound Marketing

How To Add Humor To Video Marketing?

Posted by Greg Cargopoulos on May 28, 2017 4:23:19 AM

You have a corporate video project in Dubai. You’re racking your brain on how to make it relevant but interesting at the same time, respecting your brand and maybe even a very conservative board. But just because you have a corporate video doesn’t mean that you can’t use humor. Humor, used tastefully, can do wonders for video engagement.

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Topics: Video Production